Marketing Podcast Recap

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How to Evolve Your Legacy Brand

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How to Evolve Your Legacy Brand

Jim MacLeod
Jan 30, 2022
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How to Evolve Your Legacy Brand

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Mayur Gupta has spent years pushing brands to new levels at companies such as Kimberly-Clark, Spotify, and Freshly. Now he’s been tasked with bringing the famous Gannett brand into the future. Recently, he sat down with the Marketing Trends podcast from Mission to discuss how CMOs can change the engine while still flying the plane.

Here are the key points I took away from this conversation.

If you enjoyed this newsletter, and you think others could learn from it, I’d love it if you shared this with your network. Thanks!

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How to Evolve Your Legacy Brand

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