What is Zero-Click Content? (And why you should create it)
jimmacleod.substack.com
Ever since I first read Amanda Natividad’s article on zero-click content, I’ve been fascinated by the idea. The sites and platforms where we spend the most time want to keep you on their sites and platforms. They don’t want to drive traffic back to your site (check out a recap of Ross Simmons’ conversation about the
What is Zero-Click Content? (And why you should create it)
What is Zero-Click Content? (And why you…
What is Zero-Click Content? (And why you should create it)
Ever since I first read Amanda Natividad’s article on zero-click content, I’ve been fascinated by the idea. The sites and platforms where we spend the most time want to keep you on their sites and platforms. They don’t want to drive traffic back to your site (check out a recap of Ross Simmons’ conversation about the